Micromax has launched their new latest budget offering in the Bharat series as Bharat 5. The smartphone is made for a low-priced market with low at specifications. The company has also partnered with telecom company like Vodafone to offer 50GB data for those who grab a Bharat 5 and for the existing and new customers for Vodafone who purchases Bharat 5 will be getting a 1GB data and additional 10GB every month for 5 months.
Shubhodip Pal, Chief Marketing, and Chief Commercial Officer, Micromax Informatics, said:
Data affordability, connectivity, and ease of using technology are the three barriers for the users to get a connected experience. With Bharat series, Micromax is truly helping the Indian consumers be digitally connected and make their experience more affordable and accessible. Bharat 5 like its predecessors will truly drive the next phase of smartphone adoption in the country, as a smartphone with 5000 Mah battery is pivotal for a market like India where the tier 3-4 cities still face severe power outage issues. Going ahead as well, we will be coming with compelling product propositions based on the needs of our consumers in the affordable smartphone segment
The Micromax Bharat 5 sports a 5.2-inch (1280 x 720 pixels) HD display. It is powered by a 1.3GHz quad-core processor coupled with 1GB RAM and 16GB internal storage with expandable memory up to 64GB with a microSD card. It runs on Android 7.1 Nougat and has Dual Sim card support, It features a 5MP rear camera with LED Flash and a 5MP front-facing camera with LED flash. It boasts a 5000mAh battery.
The Bharat 5 will be available for a price tag of Rs. 5,555. It will be available across the country through offline retailers. Micromax is aiming to sell over 6 Million Bharat units by March 2018 and has also mentioned that it will launch Bharat 5 Pro and Bharat 5 Plus in the next two months.
